Primark is launching its first ever Limited Edition menswear line. The collection will be available in the London Oxford Street flagship, the Manchester and Liverpool stores as well as the concessions in the Manchester and Birmingham Selfridges. Menswear has undergone a bit of an overhaul at Primark, and this 35-item capsule range will emphasise the importance of good fit and fabrics. Sturdy materials in an earthly palette will be used to create a functional yet understated collection.
