Amazon to open fashion photography studio in east London

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E-commerce giant Amazon this week announced that it is to open a photography studio in East London, which it expects to be operational by summer 2015.

Designed to support Amazon’s growing fashion offering, the 40 000 sq ft space is a former glass factory on Geffrye Street, Hoxton and will house 35 permanent members of staff as well as up to 50 freelancers who will support them in periods of high seasonal demand.

Industry commentators expect the Shoreditch studio to be one of the largest of its kind in Europe, producing hundreds of thousands of images for the website every year.