When Lady Gaga said her debut fragrance would smell of “blood and semen”, we were concerned. But since the star released a preview of the classy looking bottle, and a now preview of the accompany advertising campaign, we’re sure it won’t be so scary after all.
In a black and white advert for her eau de parfum Fame, Gaga is pictured lying in next to nothing – something we’re quite used to – wearing only a mask and covered in small Borrower type men, who seem to be completing some sort of excavation.
The campaign image was shot by Steve Klein and was unveiled by the singer on her official website and via Twitter.
What do you think of the ad?
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Image: Steve Klein via WWD