Twiggy named L’Oreal Professional Brand Ambassador

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Supermodel of the swinging sixties Twiggy has been unveiled as L’Oreal Professional’s latest Brand Ambassador.

The model will promote the brand’s hair care products across salons nationwide, in particular the Majirel High Lift blonde treatment used on her own hair, which is set to launch in Febraury.

Speaking about her new role, Twiggy aka Lesley Lawson, said: “My hair has always been important to me and has been a big part of my image throughout the years. I hope to inspire women to be confident in their personal style and never be afraid of trying something new.”

Look out for her campaign for the brand, launching this month.