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Barbour Reimagines Its Heritage Tartans for AW26

Barbour Reimagines Its Heritage Tartans for AW26

The Barbour AW26 tartan collection introduces two new seasonal tartans, Birchwood Tartan and Shadow Tartan, both built on the original patterns that shaped the brand’s identity. They mark the latest step in Barbour’s ongoing tartan story.

Quick Look

  • Brand: Barbour
  • Collection: AW26 tartan collection
  • New tartans: Birchwood Tartan, Shadow Tartan
  • Announced: Monday 14 September 2026

Why Barbour’s Tartan Heritage Still Matters

Tartan has anchored Barbour’s design language for generations. It remains one of the brand’s most recognisable codes today. For AW26, Barbour extends that legacy rather than replacing it, giving the pattern room to evolve while staying unmistakably Barbour.

The brand’s original tartans laid the groundwork for one of Britain’s most recognised family-owned labels. That heritage still runs through the AW26 range, from the new seasonal tartans to the wider collection around them. If you’re weighing up Barbour against its closest rivals, our guide to brands like Barbour is a useful starting point.

Barbour AW26 tartan collection – Delilah Checked Showerproof Jacket with Layla Tartan Tote Bag

Delilah Checked Showerproof Jacket, RRP £199.00, with Layla Tartan Large Tote Bag, RRP £115.00, available at Barbour.com.

Introducing Birchwood Tartan and Shadow Tartan

Birchwood Tartan draws its colours from native Scottish woodlands. It captures the last warmth of summer and reworks it for the shift into autumn.

Shadow Tartan takes its cue straight from the Barbour Classic Tartan. It carries those familiar heritage colours forward through autumn and winter.

Together, the two tartans give the AW26 collection a clear seasonal arc: Birchwood eases the wardrobe out of summer, while Shadow settles it into the colder months ahead.

Barbour AW26 tartan collection – Showerproof Blouson Jacket with Florcombe Knitted Cardigan

Showerproof Blouson Jacket, RRP £219.00, with Florcombe Knitted Cardigan, RRP £149.00, available at Barbour.com.

What Else Is New in the Barbour AW26 Tartan Collection

Beyond the tartans, Barbour has widened its colour palette and range of silhouettes for AW26. Functionality sits at the centre of the collection, from weather-ready outerwear to practical layering pieces.

Many styles move easily between countryside pursuits and everyday life. Barbour says this purpose-led approach gives its seasonal ranges lasting appeal, rather than chasing short-term trends. The pieces respond to the season, the brand says, while staying recognisably Barbour.

Barbour AW26 tartan collection – Florcombe Knitted Cardigan with Yorklane Twill Trouser

Florcombe Knitted Cardigan, RRP £149.00, with Yorklane Twill Trouser, RRP £109.00, available at Barbour.com.

Once the new tartans land at retailers, our guide on where to buy a Barbour jacket online is a good next stop for stockist details.

About Barbour

Barbour is a British, family-owned outdoor and heritage brand. Its original tartans helped establish the label’s identity, and that history continues to shape the Barbour AW26 tartan collection, including its two new seasonal tartans.

FAQs

What’s new in Barbour’s AW26 collection?

Barbour has introduced two new seasonal tartans, Birchwood Tartan and Shadow Tartan, alongside a wider range of colours, silhouettes and functional outerwear.

What inspired Birchwood Tartan?

Birchwood Tartan draws on native Scottish woodlands and reworks the warmth of late summer for the move into autumn.

What inspired Shadow Tartan?

Shadow Tartan takes its colours directly from the Barbour Classic Tartan, carrying that heritage palette through autumn and winter.

When was the Barbour AW26 collection announced?

Barbour announced its AW26 collection, including the two new tartans, on Monday 14 September 2026.

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