Samsonite, the world’s leading premium luggage brand, is thrilled to announce a match made in travel heaven. Tennis sensation Casper Ruud joins the team as their new global brand ambassador. With his globe-trotting lifestyle and demand for durable, stylish gear, Ruud embodies the Samsonite ethos of leadership, innovation, and authenticity.
For over 110 years, Samsonite has been at the forefront of the luggage industry, providing high-quality, innovative products. Their Proxis and Ecodiver collections perfectly match the demands of a high-profile athlete like Ruud, who spends much of his year travelling for tournaments.
Ruud, one of the most talented tennis players worldwide, expresses his excitement about this partnership. “I’m playing tennis and traveling around the world for most of the year and I love it. Because of this, I need durable luggage that makes it easy for me to get around and also looks good at the same time.” says Casper. “Having durable bags and suitcases that last matters to me. Quality is essential, and that is why I choose Samsonite. Every journey starts with ambition. Pushing harder, reaching goals, no matter what. So I did. Travelling is a big part of my life and I want to stay comfortable without compromising on my style.”
The collaboration will see Ruud travelling with Samsonite’s latest Proxis luggage and Ecodiver backpacks. These products are designed to withstand the rigours of life on the go, offering remarkable strength, resilience, and lightness.
“We are thrilled to welcome Casper as one of our global brand ambassadors, as we share similar values, notably trust, resilience, and performance,” says Edouard Wattel, Samsonite Vice President. “Light, strong and more sustainable, our Proxis luggage and Ecodiver backpacks match perfectly with Casper’s travelling experiences.”
This partnership brings together two champions in their respective fields, promising to deliver a winning combination of style, durability, and performance. You can purchase the collection at Samsonite, now.
