If you love White Fox Boutique, you know what you’re after: flattering co-ords, soft fabrics and a look that stands out on social media, at high-street prices. The good news is there are plenty of brands like White Fox that offer the same thing, and some that go further. Below are 12 of the best, from sculpted corset labels to Australian favourites that ship worldwide.
Why Look for Brands Similar to White Fox?
White Fox was one of the first labels to get social-first fashion right. The Sydney brand combined fast trend turnaround, careful fit and aspirational imagery, and built a huge business from it. Plenty of other labels now do the same. Whether you want the same going-out style, better fabrics, or just more to shop between White Fox releases, these 12 brands like White Fox are worth knowing.
01. Oh Polly — The Closest Brand to White Fox in the UK
Start here. Oh Polly is probably the closest UK equivalent to White Fox: a social-first label built on body-sculpting shapes, with a feed that looks aspirational but still achievable. It began as a Glasgow-based eBay business reworking clothes and is now a full design house, known for structured corset dresses, satin co-ords and going-out pieces.
The construction is careful. Every piece goes through several fit sessions before production, fabrics are double-lined, and the brand shares its process on social media. Sizes run from 4 to 26, next-day delivery is standard, and co-founders Claire Henderson and Mike Branney fund The Brannerson Foundation, a children’s charity in Cambodia.
Best for: Going-out dresses and corsets
Ships from: UK | Price: ££
02. House of CB — Brands Like White Fox, But More Structured
If White Fox is what you wear to look good, House of CB is what you wear to make an entrance. Conna Walker founded the brand in 2010 at 17, and it has since grown into a £250 million business that sells a dress every 30 seconds.
Its signatures are double-boned corsetry, power mesh panels and hourglass tailoring, with structure built into the design. Prices are higher than White Fox, but the better fabrics make the difference, and the pieces are made to be worn again and again. For nights when you want to be the best-dressed person in the room, choose House of CB.
Best for: Structured corsetry and events
Ships from: UK | Price: £££
03. Meshki — The After-Dark Australian Alternative
Two Sydney architecture students founded Meshki in 2013 and brought a structural approach to fashion design, which is why the pieces fit better than the price suggests. Expect double-lined stretch crepe, neutral colours and the cut-outs celebrities keep wearing.
It covers the same figure-flattering ground as White Fox but leans more towards nights out: less brunch co-ord, more rooftop bar. A loyalty app earns you points, limited drops sell out quickly, and the quality means pieces will still be wearable in two years. Among brands like White Fox, Meshki is the one for after 10pm.
Best for: Evening wear and cut-outs
Ships from: Australia | Price: ££
04. Princess Polly — The High-Volume Australian Brand Like White Fox
Princess Polly started in a Gold Coast apartment in 2010, later opened a US headquarters in Los Angeles, and now has a global following that checks the new-in page constantly. It releases a huge number of new styles every week, from Y2K minis to festival crochet and more sustainable edits, and the look stays consistent throughout.
Where White Fox focuses on sleek co-ords and luxe sweats, Princess Polly covers more ground: café, rooftop bar or last-minute holiday. Carbon-neutral shipping and a loyalty programme add to the appeal. If you only bookmark one Australian label, make it this one.
Best for: High-volume drops and beach-to-bar outfits
Ships from: Australia / US | Price: £
05. Tiger Mist — The Melbourne Label for Statement Pieces
Melbourne sisters Alana and Stevie Pallister turned their 2007 boutique into one of Australia’s most-followed fashion accounts before selling worldwide. Tiger Mist has a lot in common with White Fox — social-first, shape-conscious and very on-trend — but it’s especially good at statement cargos and mesh cut-outs.
New styles land weekly, with honest size demos and short video tutorials that make it easier to decide what to buy. DHL Express ships worldwide, and prices are similar to White Fox. If you’ve already worked through White Fox’s range, Tiger Mist is the natural next stop.
Best for: Statement pieces and cargos
Ships from: Australia | Price: ££
06. Lioness — The Editorial Sydney Label
Sydney’s Lioness sells low-rise cargos, lace-trim minis, slinky knit maxis and tailored co-ord sets that look more expensive than they are, especially in photos.
The style is close to White Fox but sharper and more editorial. Worldwide express shipping is free, Afterpay is available at checkout, and weekly “Lioness After Dark” drops bring the club-ready pieces White Fox fans will recognise. Its international presence is growing fast.
Best for: Editorial co-ords
Ships from: Australia | Price: ££
07. Showpo — A Brand Like White Fox for Occasion Dressing
Jane Lu started Showpo in a garage in 2010 and grew it into a multi-million-dollar business by asking her audience what they wanted, then making it. The brand now has over a million Instagram followers, who vote in buyer polls and styling decisions.
Sizes run from 2 to 20, with bridal, curve and festival edits updated weekly, and orders ship quickly from Sydney and Los Angeles. Showpo works best alongside White Fox rather than instead of it: White Fox for co-ords, Showpo for occasion dresses.
Best for: Occasion dresses and curve sizing
Ships from: Australia / US | Price: ££
08. PrettyLittleThing — Maximum Volume at Minimum Price
The case for PrettyLittleThing is simple: no one else offers this much choice, this quickly, at this price. The label releases new edits almost daily across more than 100 countries and gets viral trends on site fast, from metallic cargos to cut-out maxis and celebrity collaborations.
The size range is genuinely inclusive, from 0 to 26, with petite, tall, curve and maternity ranges cut to fit. App-only flash sales are worth turning notifications on for. For White Fox fans who want more to browse between drops, PLT is the obvious choice.
Best for: Budget buys, volume and inclusive sizing
Ships from: UK | Price: £
09. Peppermayo — The Considered Australian Alternative
Still Australian-owned, Peppermayo sells satin slips, crochet crops and Y2K accessories, mixing emerging designers with its own in-house line. That makes the edit feel more curated than typical fast fashion. It shares White Fox’s warm, feminine style but is more eclectic, closer to a vintage-market find than a polished campaign.
A 2025 site update added AI size guidance, Better Cotton sourcing and compostable mailers, and the Sydney HQ runs on solar power. Global DHL Express delivery takes under four days.
Best for: Eclectic, Y2K and more sustainable pieces
Ships from: Australia | Price: ££
10. Motel Rocks — A Brand Like White Fox With More Character
Motel Rocks is one of the British brands on this list, and the most eccentric. It started on Bristol market stalls in the 1990s and has kept that spirit, which helps it avoid dating as quickly as brands that chase every trend. Expect bold psychedelic prints, micro-minis and bralette sets with a vintage feel.
New styles land every Tuesday, students get 10% off, and recycled swim fabrics and carbon-balanced packaging show it thinks beyond a single season. White Fox is sleek; Motel Rocks has more personality.
Best for: Prints and statement pieces
Ships from: UK | Price: ££
11. Beginning Boutique — The Independent Brisbane Label
Independent since 2008, Brisbane’s Beginning Boutique uses the same social-first, drop-led model that made White Fox famous, with rhinestone crop tops, statement denim and a popular swim line. What sets it apart is its community feel: it livestreams try-ons instead of relying on editorial shoots, and student discounts are always available.
Express shipping reaches more than 180 countries, it uses Better Cotton sourcing, and its packaging is 100% compostable. If you want brands like White Fox with a more independent feel, start here.
Best for: Independent, community-led shopping
Ships from: Australia | Price: ££
12. Sabo — For When Your Taste Is Drifting Toward Resort
This one is for White Fox fans whose taste is moving towards resort wear and away from nights out. Sabo started as a Brisbane fashion blog in 2011 and now ships worldwide, selling linen sets, resort knits and event wear that feels polished rather than over-dressed.
Small-batch drops keep the range focused, and the Sabo Luxe line uses more premium fabrics for special occasions. Virtual fit sessions and clear sizing notes show the same customer-first approach White Fox is known for, in a calmer style.
Best for: Resort wear and smart occasion pieces
Ships from: Australia | Price: ££
The Best Brands Like White Fox: Quick Comparison
| Brand | Best For | Ships From | Price Point | Shop |
|---|---|---|---|---|
| Oh Polly | Going-out dresses, corsets | UK | ££ | Shop now |
| House of CB | Structured corsetry, events | UK | £££ | Shop now |
| Meshki | After-dark, cut-outs | Australia | ££ | Shop now |
| Princess Polly | High volume, beach-to-bar | Australia / US | £ | Shop now |
| Tiger Mist | Statement pieces, cargos | Australia | ££ | Shop now |
| Lioness | Editorial co-ords | Australia | ££ | Shop now |
| Showpo | Occasion dresses, curve | Australia / US | ££ | Shop now |
| PrettyLittleThing | Budget, volume, inclusivity | UK | £ | Shop now |
| Peppermayo | Eclectic, Y2K, sustainable | Australia | ££ | Shop now |
| Motel Rocks | Prints, character pieces | UK | ££ | Shop now |
| Beginning Boutique | Independent, community-led | Australia | ££ | Shop now |
| Sabo | Resort, elevated occasion | Australia | ££ | Shop now |
FAQs About Brands Like White Fox
What is the closest brand to White Fox?
Oh Polly is the closest UK match, with a similar social-first approach and body-sculpting going-out pieces. In Australia, Princess Polly, Tiger Mist and Lioness are the nearest equivalents.
Which brands like White Fox are cheaper?
Princess Polly and PrettyLittleThing are the most affordable options on this list.
Which brands like White Fox ship from the UK?
Oh Polly, House of CB, PrettyLittleThing and Motel Rocks all ship from the UK, which usually means faster delivery and no import charges for UK shoppers.
Final Word on Brands Like White Fox
White Fox showed that the right fit and a strong community build real loyalty. Every brand on this list understands that. Think of them less as replacements and more as ways to build on the same style. Whether you want the going-out look, Australian labels, or simply more to shop between drops, these brands like White Fox have you covered.
