Gordon’s Premium Pink has launched a new limited-edition range in collaboration with British broadcaster, entrepreneur, and long-standing brand partner Maya Jama. Featuring striking new designs across bottles and cans, the collection celebrates friendship, connection, and those unforgettable nights out.
Available at major supermarkets, the limited-edition packaging spans the 1-litre and 70cl bottles, a 0.0% Alcohol Free option, and the Pink & Tonic can. Inspired by Maya’s energetic presence, the designs incorporate lightning motifs alongside bold pink and blue tones, reflecting both her dynamic personality and the playful spirit of Gordon’s. Handwritten-style elements add a personal touch, mirroring Maya’s warm and down-to-earth nature.
“Gordon’s Premium Pink has been such a great partner—they just understand how to bring people together and create good vibes,” said Maya Jama. “This time, I’ve had the chance to put my own stamp on the full range, and I love how fresh and fun it looks. I can’t wait for people to see it and join in all the exciting things we have planned for the year.”
The launch marks the beginning of a series of celebrations, including exclusive events, activities, and new cocktail serves, all designed to embrace the brand’s ethos of bringing people together for memorable experiences.
Charlotte Gibbon, Gin Category Marketing Director at Diageo, added: “Gordon’s Premium Pink is all about making great moments even better—whether that’s with a classic gin cocktail or a 0.0% alternative. Maya embodies this effortlessly, often surrounded by friends and bringing her signature energy wherever she goes. We’re thrilled to be taking this partnership to the next level with her.”
Gordon’s Premium Pink is known for its naturally fruity flavour, balancing the crisp refreshment of Gordon’s with the sweetness of raspberries and strawberries, complemented by a tangy redcurrant finish.
Available now in supermarkets nationwide.
