Brooklyn Beckham has teamed up with Superdry to launch a new range of sustainable clothing and accessories.
Constructed from recycled materials, the range is to include jackets, t-shirts and vegan footwear, all available in a spectrum of different colours, fits, styles and silhouettes.
“We have listened to our consumers and reset our brand ambition to ensure we leave a positive environmental legacy. Brooklyn Beckham supports that vision for a more sustainable future.” Superdy CEO Julian Dunkerton says in a press release. “To have the endorsement of Brooklyn is a testament to what we’re doing as a brand. As a business, we want to effect positive change for present and future generations, a generation that Brooklyn is speaking to.”
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For his part, Beckham has curated an edit of his favourite pieces within the Sustainable Sourced collections, shot by LA-based photographer Justin Campbell, which include a pair of 100% recycled, organic cotton and vegan friendly trainers.
Commenting on the new collection, Brooklyn says: “Sustainability has always been an important cause for me so partnering with Superdry was an easy decision. When I found out that they had the ambition to become the world’s most sustainable listed fashion brand by 2030 I knew that I wanted to join in any way I could. I have been consistently impressed by the work they have done behind the scenes to meet their goal.”
