Online retailer In The Style have announced details of an exclusive collaborative partnership with presenter, singer and influencer Stacey Solomon.
Billed as being one of the womenswear brands largest ever collabs, the unique partnership will see Solomon team up with the team at In The Style to design, develop and market clothing and accessories collections, each of which will feature “personal touches and details designed by Stacey”.
Set to launch April 27th 2021, the Stacey Solomon x In The Style Collection will initially compromise of 40 products, all available in sizes 4-28, including petite and tall options.
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“I’m so excited to welcome Stacey to the In The Style family. This partnership has been years in the making and is one I’m really proud of and am certain will generate an amazing reception from our customers and Stacey’s followers.” Adam Frisby, Chief Executive of In The Style, said in a statement released to accompany the news of the duos collaboration.
“Stacey truly embodies our values of kindness and loving yourself for who you are, and her debut collection reflects that inclusivity – there’s something for everybody. We have some really exciting products and designs in the pipeline that we cannot wait to reveal to our customers. Stacey has had some amazing ideas and we can’t wait to launch these in the coming weeks.”
“I’m so excited to be working with In The Style on my new collection.” Soloman adds. “I’ve included all of my favourite things – florals, pastels and loungewear! With spring finally here, I’m looking forward to brightening up my wardrobe and I can’t wait to share what I’ve been working on.”
